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After China, India has been ranked as the second most preferable country with favorable conditions for business investment in the 2008 “Winning Strategies in Economic Development Marketing” survey result of the top American corporate executives. It is undertaken by the Development Counsellors International(DCI) in every three year. Out of the 281 corporate executives, 53.1% named China as the most favorable country for business investment outside USA followed by India(45.1%), Mexico(30.1%), UK(25.4%) and Canada(22%). The survey has viewed Texas, North Carolina states with highest positive business climate among the 50 states of the USA. The survey result pointed out California, New York and Michigan as the American states, having less favorable business climatic conditions.

Since its beginning from 1996, the “Winning Strategies in Economic Development Marketing” survey has tracked down various upwards and downwards economic trends. The survey results have brought smile on the face of Indian manufacturers and exporters, which were believed to face the losses due to the rising inflation rate. The DCI conducted similar surveys in 1996, 1999, 2002 and 2005 also. First time in this year respondents ranked world's 25 largest nations(on the basis of GDP) on the basis of the degree of their business favorable conditions. The 5th largest economy in the world, India possess 3rd largest GDP in the Asia. The corporate executives who characterized India as the favorable nation for business investment, consider nation's labor force as the reason of their positive affirmations. India's labor force includes supply, skilled labor and the cost of hiring. Some respondents considered burgeoning economic opportunities of India as the friendly business condition while 18% marked the low operating cost as the favorable factor for investment. Inclination towards China was seen due to the rising business opportunities, low labor cost and operating cost.

According to the DCI President Mr. Andrew T Levine, “With the global battle for business more intense than ever, countries and their economic development organizations need to pay close attention to the results of this survey.” Further he added "Whether accurate or misguided, perceptions about a location's business climate often play a crucial role in site selection where companies invest money and create jobs”. An insight into the business centers help international investors or companies in investing at right amount and at right place. Earlier India failed to explore more and more business opportunities which were booming in the international arena like other economies of the world. But after the survey, Indian scenario is hoping to be changed, as it will attract more and more investors to India.

About Development Counselors International

The Development Counselors International is the pioneer name in the field of marketing. Since 1960. It is backed with years of expertise in working with more that 350 countries, cities and regions and attracting investors & visitors towards it. It has got the specialization in tourism marketing since its formation in New York, USA.